Welcome to my blog. Here you’ll find my observations, perspectives, questions, ideas, new thoughts and models for brands. I focus on the changes and developments in business and brands that catch my eye (and perhaps will catch yours) – things I read, things I observe, stuff I theorise about, attitudes that frustrate me, and conversations I have in passing about market changes and their implications.
If you’re a brand owner or a marketer, responsible for retaining the value and competitiveness of your brands in our rapidly shifting and increasingly social world, please take a look, add a comment, make contact … Cheers.
